U.S. Consumer Report: Tapestry Segmentation Area Profile ESRI
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The Tapestry Segmentation Area Profile report compares the top 20 Tapestry segments in a specified area, ranked by household percentage, to their national counterparts. Community Tapestry's segmentation system classifies U.S. neighborhoods into 65 market segments. Segmentation is based on the socioeconomic and demographic composition of the neighborhood.
Use this report to help
- Define market penetration.
- Compare local markets to their national counterparts.
- Identify opportunities.
- Discover untapped potential.
- Target your best customers and prospects by geography.
The 65 market segments of the Community Tapestry segmentation system classify U.S. neighborhoods based on their socioeconomic and demographic composition. Segments are combined to identify
- 12 LifeMode summary groups with similar consumption and demographic patterns
- 11 Urbanization summary groups with similar density
Tapestry is built with proven methodology established over 30 years. |
| Publication Date: | 2006 |
| Publisher: | ESRI |
| Name: | ArcWeb:ESRI.TapestryAreaProfile.US |
| Max Cost: | 500.0 credits |
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